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IJO’ is a style and a new way to dress and house that refuses homogenization preferring the research of emotions. IJO’ tells the history of unique pieces where precious fabrics, realized on ancient wooden looms, are shaped on the body, giving birth to simple, geometric shapes, inspired by architecture.
The metamorphosis of the materials, distinctive sign of the brand, works with the idea of the cloth without cuts, completed by couture tailoring. The research of noble fibers, coming from historical Italian certified firms, fuses with ancient techniques and sophisticated production processes that are de-structured and transformed. IJO’ is a timeless idea. It is pure sensation that leaves space to personal interpretation, so that every woman can house and live the garment as unique, as hers.