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Perseverance London is a British womenswear brand founded by Catalan designer Eudald Luis in 2016.

His technical knowledge is visible through the intricate fabrications and thoughtful combinations of luxury materials. The modern touch transforms Perseverance London ensuring wearability and impact.

Every Perseverance London collection is designed with the idea of a diverse and complete wardrobe. A capsule of dynamic, bold, iconic and unapologetic pieces that can be worn day to night, with sophisticated shapes and a fine artistry which lifts it apart from contemporaries. Perseverance London is available internationally including with leading retailers Flannels and Coggles.

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